We've all stumbled across some dreamy Instagram profiles but Matt Crump, the colours king, really deserves his Top 50 Instagram Photographers title from TIME Magazine. If you love candy colours, pastel tints to your photographs, you will love Matt Crump. His Instagram is one you wish to create but can never get the vividness or his colours, especially if you live in the UK like myself.
Matt Crump is currently working with Malibu UK to create photographs for a years worth of content for their Instagram feed. Crump's work really reflects the fun, fruity nature of Malibu but also keeps the Instagram feed looking uniform. The campaign has reached 1.77million people and created nearly 3 million impressions so far. Check out some of his dreamy work below.